The video included several men on horseback riding down the main street of town,toward the city bank. Naturally, they were dressed in old western style clothing and the buildings were designed to convey that very same same wild west feeling. But the most intriguing aspect of the video clip was the editing. The poster of the vlog added a filter to the video to make it appear as though it was filmed on an old fashioned, low resolution, black and white video camera. This technique gave the video a very authentic, nostalgic feel to it, as though it were actually filmed in the old western times.
The target audience of this particular vlog is difficult to interpret, as it is blending modern technology with historical events. As such, it would be safe to assume that this video would be be appreciated both by people with an interest in the history and culture of 19th Century Western America as well as contemporary minded individuals who enjoy the almost limitless possibilities offered by modern technology.
Seems like you covered all the bases pretty much - audience, film techniques, etc. Sounds like it was an appropriate way to explain about Jesse James Days :)
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